Specifications
Advertising Specifications | Sponsorship Specification
Advertising Specifications
Ad Requirements for the IPC APEX EXPO Show Directory and Pocket Guide
- All advertising artwork must be electronic. No film will be accepted. Macintosh files are required.
- We will accept InDesign (version CS5 or earlier), PDF or Adobe Illustrator (version CS5 or earlier) files ONLY.
- InDesign files must be supported by vector art (Illustrator or Freehand files) or high resolution (300 dpi at 100%) TIF files ONLY. You must send ALL supporting files and fonts.
- All artwork must be CMYK. Duotones and RGB files must be converted to CMYK.
- Do not use LZW compression on TIF files.
- PDF files must contain high resolution art. Rasterized files must be 300 dpi at 100%. When printing to PDF, be sure that all fonts are included. PDF files do not always translate correctly.
- Adobe Illustrator files created on a Windows computer must have all text converted from fonts to artwork. Adobe
- Illustrator files created on a Macintosh may have all text converted from fonts to artwork, or all supporting fonts must be included.
- We will not accept ads submitted exclusively as TIF or JPG files.
- Please note: The show Pocket Guide is 4" x 8" (trim size). All type elements must fit within the live area.
Artwork under 15 mb can be e-mailed to IrinaGelman@ipc.org. For larger files, contact us for FTP instructions, or send your files on CD-ROM.
Contact Irina Gelman at +1 847-597-2843 or IrinaGelman@ipc.org with any questions.
Size Specifications
- The show directory is 8" x 10.875" (trim size). All type elements must fit within the live area. View the art specifications for the show directory graphically.
- The show Pocket Guide is 4" x 8" (trim size). All type elements must fit within the live area. View the art specifications for the pocket guide graphically
Meter Board Specifications
Your company’s custom designed meter board (1 m wide x 2.5 m high) is placed on the Main Aisle in either the upper or ground level exhibit hall, delivering your message to purchase-authorizing professionals. All signs are two-sided. Space is limited to four sponsors on the upper level and 12 sponsors on the ground level. Limit of two signs to any exhibiting company.
Size: 39" x 84" Nonbleed
The artwork developed for your meter board will be replicated on both sides of the meter board. Different images for each side are not available. Artwork must be developed at 100% of the actual finished size (39" x 84"). The bottom 6" of the board will be covered by the frame. It is recommended that you continue your background image into that area, but be sure not to place text or a logo below that point.
Please review the artwork specifications (.pdf)
Preshow E-mail Banner Specifications
- All banners are 160 pixels width and 180 pixels depth.
- Maximum memory size is 60 kb.
- Accepted file types are .gif and .jpg.
- You may send an animated .gif file, but the animation will not display in Microsoft Outlook. Only the first panel will be displayed, so be sure all important information appears on the first panel.
- E-mail file meeting the specifications above to PaulaNathan@ipc.org.
- Subject must read: "IPC APEX EXPO Advertising Banner"
- In the body of the e-mail, include:
- Your company name
- Ad position requested (see image). Note, while requests for specific position are given consideration, positions are granted on a first come, first served basis. By submitting the order form, you agree to accept any position.
- The URL of the landing page you want your banner ad to link to.
Questions?
Paula Nathan
+1 847-597-2875 tel
PaulaNathan@ipc.org
Advertising Specifications | Sponsorship Specification
Sponsorship Specifications
General Artwork Format Specifications
File Type Required:
- Adobe Illustrator (.eps or .ai)
- Adobe Photoshop (.psd or .tif)
Format Required:
- Art must be 600 dpi or greater
- No placed images — manipulation of images must be allowed
- All fonts must be converted to outlines
- Outline thickness no less than 1 point
- Type no less than 8 points
Send all artwork to KimDiCianni@ipc.org
Pen Specifications
- Black-ink pen in the color requested on form (blue, silver, red, green or black), with silver trim and black rubber grip.
- Imprint size: 1-1/4" width x 3/8" height
- Imprint color: 1 color only (silver imprint for all colors, with the exception of the silver pen, imprinted in black)
- Follow the general format specifications above for file submission.
Notepad Specifications
- 8" width x 10" height, lined notepads (white paper), 50 pages per notepad
- Imprint size: approximately 5cm width x 1cm height, centered at top of page
- Imprint color: black
- Follow the general format specifications above for file submission.
Lanyard Specifications
- 3/4" width x 32" length white polyester lanyard, with bulldog clip.
- Imprint size: 1/2" end-to-end, live copy
- Imprint color: one color only (printed on both sides of lanyard)
- Follow the general format specifications above for file submission.
Conference Bag Specifications
- Polyester computer storage bag, in the color requested on sponsorship form (black/black, red/black, or blue/black).
- Imprint size: 5-7/8" width x 6-7/8" height
- Imprint color: White
- Follow the general format specifications above for file submission.
- Includes one promotional insert in each conference bag:
The promotional piece cannot be larger than 8.5” width x 11” height. Insert must be promotion of sponsoring company only. Exhibitor is responsible for printing and shipping 900 pieces of literature to IPC no later than February 1, 2012. Electronic copy of promotional piece must be approved by IPC prior to printing. Ship inserts to: Kim DiCianni, IPC, 3000 Lakeside Drive, Suite 309 S, Bannockburn, IL 60015.
Phone-Charging Stations
Items included in package: Two 12" width x 30" height double-sided banners:
- one displaying the text Phone-Charging Station on show theme background artwork
- one with any logo, text or artwork of your choice.
Submit your company logo/branding by one of the following:
- E-mail attachment (4 mb or smaller) to Kim DiCianni
- FTP (.zip compression), contact Kim DiCianni at +1 847-597-2823 for details
- CD-ROM, mail to IPC, 3000 Lakeside Drive, suite 309 S, Bannockburn, IL 60015, Attention: Kim DiCianni
When sending disks, please label them with the following:
Exhibitor Company Name, Booth #, Artwork for Phone-Charging Station Sponsorship
Acceptable Software & Formats:- Adobe Illustrator (.ai or .eps), InDesign, Photoshop & Acrobat
- Files should be formatted in high-resolution quality, 220-300 dpi
- Vector-based artwork preferred with fonts converted to outline
Show Bag (Exhibitor Provided) Specifications
- Sponsoring company responsible for design, production, fulfillment and delivery of a minimum of 2,000 bags to the event. Contact Kim DiCianni on-site to coordinate pick-up of bags for distribution.
- Bag artwork must be pre-approved by IPC prior to fulfillment. Bags may only list name and brand of contracted sponsoring company. Materials may not be inserted into bags.
- Location of distribution points to be determined by IPC Show Management.
Conference USB Specifications (Exhibitor Provided)
- Sponsoring company responsible for design, production, fulfillment and delivery of a minimum of 1,000 USB drives to the event. Contact Kim DiCianni on-site to coordinate delivery of USB drives for distribution.
- Artwork must be pre-approved by IPC prior to fulfillment. USB drives may only list name and brand of contracted sponsoring company.
- USB drives will be distributed from the registration area only.
- Preloaded promotional material by the contracted exhibiting company is allowed.
Conference Coffee Break Specifications
- Exclusive sponsorship of all conference coffee breaks, for specific day secured.
- Sponsoring company logo (meeting the general format specifications above) on signage including select signage in conference area of event.
- Promotional materials for sponsoring company available in select locations, near the coffee stations for the conference.
- Promotional Material Requirements:
The promotional pieces may only list products and services for the sponsoring company (materials containing third-party advertising are prohibited). Sponsoring company responsible for design, production, fulfillment and delivery of a minimum of 200 pieces of literature to the event. Contact Kim DiCianni on-site to coordinate pick-up of materials.
Advertising Specifications | Sponsorship Specification
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